Capture the imagination.
You have a wonderful holiday home right by the water but can people get a feel of what it is like to be there?
The blissful feeling of being able to sit, relax and enjoy idyllic views, watch the wildlife and let the world float by! Try fishing, boating or canoeing all of which maybe on the doorstep. These are some of the wonderful benefits of having a cottage holiday by the water, but does your advertising and website really show what it is like to be there?
It is good quality pictures that really set the scene - good imagery will attract attention and capture potential custom and create new bookings. The key is to bring your holiday home to life through good photography and make it stand out proudly amongst the many others that are available. Do not let your wonderful holiday home be a best kept secret, ensure that potential holidaymakers can picture themselves there and let your pictures speak for themselves!
A bright sunny spring or summer day and a good quality digital camera will often do. To really show your property off at its best make sure that you can see both the water and property in the same photo and include views from the cottage itself. Ideally from across the water itself, this helps show where the property is in relation to the water and what kind of views they can expect. It would be best if the garden were in full spring bloom, but if not then use pot plants or hanging baskets to provide colour and decoration. You need not spend a fortune on professionally produced photography though many do make this investment.
The holidaymaker also wants to see what your cottage is like from both the outside and inside. These pictures alone are worth a thousand words and speak volumes about what you have to offer. All you now have to do is write a good quality property description leading with the property highlights ideally in a short and clear list of bullet points and support it up with a paragraph or two explaining the key facilities, local highlights & clear indication of how to enquire and the bookings will come flooding in!
A floor plan layout will also add significant value to your photos and help everyone decide who will sleep where and where the bathrooms are etc. Feel proud of what you have to offer and make sure your photos and images represent this by showing off the standards you have set and create an expectant feel of what it could be like to stay at your cottage.
If you have a log fire or wood burner, do photograph it looking warm and cosy. Put out some fresh flowers, a full bottle of wine and couple of glasses and maybe a colourful fruit bowl on the dining table. The bathrooms and bedrooms need to be made up nicely with fresh towels (if provided) and bedside table lights glowing gently. Any particular features or highlights that you may have do make sure they are on show i.e. Jacuzzi bath, walk in shower, flat screen wide screen TV, etc.
Now all you have to do is make sure they show on your website, your brochure and in all the directory sites that your cottage appears and look forward to the results.
